Welcome to the SWITCH online course
This course is part of the European SWITCH project, which provided support to cities who aim to promote a behaviour change "switch" from short urban car trips to more sustainable forms of transport, in particular cycling and walking. The course is intended to facilitate the development of an "Implementation Scenario" for your own SWITCH campaign and consists of two main elements:
- Six training units in the same order as the main phases of a SWITCH campaign.
- A set of trigger questions where you can start developing your own campaign.
About 1): We prepared six chapters with just the right amount of information you need to kick-start your own campaign. Please read this material carefully. We also recommend the "resources" section within this course. It contains templates, sample documents etc. which you can easily adapt to your local context.
About 2): At the end of each chapter, we suggest you write down your own thoughts about how you could implement
certain campaign steps in your own city. You can do this directly within the course. At the very end, you can save and print your thoughts in one document, which you can consider as first big step towards your "implementation scenario".